{"id":1189,"date":"2013-09-20T11:48:49","date_gmt":"2013-09-20T11:48:49","guid":{"rendered":"https:\/\/www.iapti.org\/conferenceUK\/?page_id=1189"},"modified":"2013-09-20T11:49:02","modified_gmt":"2013-09-20T11:49:02","slug":"ralf-lemster","status":"publish","type":"page","link":"https:\/\/www.iapti.org\/conferenceUK\/ralf-lemster\/","title":{"rendered":"Ralf Lemster"},"content":{"rendered":"<p><div class=\"one-third\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/www.iapti.org\/conferenceUK\/wp-content\/uploads\/2013\/09\/RalfLemster_354_295.jpg\" \/><\/div><div class=\"two-third last\"><em><b>Language professional or hired help? Specialisation as a key to better market positioning<br \/>\n<\/b><\/em><\/p>\n<p>The struggle to keep prices (and hence, earnings) at least steady \u2013 if not to push them higher \u2013 is a recurring theme in discussions amongst translation companies and freelancers alike. Translators and interpreters must defend their position in a truly global market often characterized by predatory competition.<\/p>\n<p>We will discuss what translation companies and freelancers can do \u2013 together and for themselves \u2013 in order to achieve a better market position. In this context, we will look at the benefits of specialisation as a means of establishing a \u2018level playing field\u2019 for language service providers vis-\u00e0-vis their customers.<\/p>\n<p><\/div><div class=\"clear\"><\/div><\/p>\n<p>Ten years of investment banking experience with a major German bank \u2013 with a focus on trading and sales of a variety of interest rate, FX and equity products \u2013 provide a solid foundation in terms of hands-on experience in the financial markets.<br \/>\nRalf Lemster has been working as a full-time translator since 1997, having passed the German state examination for English in the same year. His company, Ralf Lemster Financial Translations GmbH (<a href=\"http:\/\/www.rlft.de\/\" target=\"_blank\">www.rlft.de<\/a>), focuses on highly complex financial market texts, combining hands-on market experience with top quality native language skills.<br \/>\nRalf is a Vice-President of the BD\u00dc, the German Association of Interpreters and Translators (<a href=\"http:\/\/www.bdue.de\/\" target=\"_blank\">www.bdue.de<\/a>).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ten years of investment banking experience with a major German bank \u2013 with a focus&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"template-full-width.php","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/pages\/1189"}],"collection":[{"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/comments?post=1189"}],"version-history":[{"count":1,"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/pages\/1189\/revisions"}],"predecessor-version":[{"id":1192,"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/pages\/1189\/revisions\/1192"}],"wp:attachment":[{"href":"https:\/\/www.iapti.org\/conferenceUK\/wp-json\/wp\/v2\/media?parent=1189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}